Make your foundation last

Saturday, 11 November 2017


No time for touch ups during the day? Here are our top tips for keeping that foundation on all day long:

1. Choosing the right formula of foundation
Different formulas of foundation are designed for different skin types. Just because you like the packaging doesn’t mean it’s right for you. If you have dry skin, use a cream or liquid foundation. If you have oily skin, go for oil-free formulas, powder or mineral foundation.

2. Exfoliate and moisturise
By exfoliating and moisturising your skin you are allowing your foundation and the rest of your make-up to go on smoother and look good for longer. Remember – your foundation sits on top of your skin.

3. Prime, prime, prime
Never skip this step. It is the setting step for your foundation and one that will also help you save on product. A primer creates a flawless canvas for your foundation and helps hold it in place and prolong wear.

4. Use the right tools to apply it
Apply your foundation with a foundation brush. This will help deliver the correct amount you need, effortlessly onto your skin. If you are applying mineral or powder foundation, use a fluffy powder brush or kabuki brush to help buff on the product properly.

5. Less is more
This tip applies to most make-up products. Start off with less foundation on your brush and gradually apply more if you need to.

6. Use a finishing powder
If you are using a liquid or cream foundation it is always best to finish off your look with a dusting of finishing / translucent powder. This helps seal your foundation and stops it from “sliding” down your face. Think of it as a top coat, like you apply on your nails as the last step of your manicure.

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  1. Lara Gibb

    I never thought exfoliating would help. Definitely going to exfoliate more regularly. Great tips. Will definitely be applying them to my routine!

    3 days ago •

  1. Ayanda Maleka

    There’s nothing more important than looking after your skin before using any makeup. myself exfoliate everyday to keep my skin looking fresh and beautiful. With regards to the tools I think a foundation brush is very limiting, and in most cases depending on the kind of foundation used it streaks. Beauty blenders and compact brushes also work well with foundations, they give a more buffed natural look. Cool article

    4 days ago •

  1. Rachna Misra

    thank you! needed these tips. I have fairy bad skin due to previous acne scarring and by the end of the day my make up looks patchy and has rubbed off in some places. thanks for the help!

    5 days ago •

  1. Diana Van Den Berg


    6 days ago •

  1. LynneAmelia

    Thank-you for the great advice, I have clearly been doing this wrong! <3

    6 days ago •

  1. Tembisa Maqungu

    A trick I recently discovered by accident is applying a bit of Vaseline actually helps hold your foundation in place and it stays on for longer

    1 week ago •

  1. Yamkela Tofu

    You could also use a beauty blender for tapping or blending in your foundation for a more flawless finish, after you’ve prepped your skin and put on some primer

    1 week ago •

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