I have never heard about LCN before I got an Extreme Heat lippie to review. The box is a bit nondescript but the container with its magnetic slip on effect is very handy. It has a delicate fragrance, just right for a lipstick. It has a highly pigmented formulation, which gives your lips a beautiful, natural shine. The formula glides on smoothly and has a long-lasting effect, without drying out my lips. One only needs to apply one swipe for that vivid rouge effect. I only had to apply one touch-up during the day. At this stage, I was sold! It is perfect on its own, but I prefer it with a touch of lip gloss. The Extreme Heat is a rich, vibrant shade, which is much richer than I am accustomed to, but the rich colour soon won me over after the compliments started pouring in. The only downside was that it is easily transferable, so you will find your mark on your glass, cup, etc.