I am generally wary of haircare products (after trying so many that didn’t work or made things worse). First off, it just smells heavenly. That’s not enough to make me wanna buy any product though. Secondly, it really works so well. It moisturises the hair strand, makes hair shine, and yet leaves hair so wonderfully soft, light and strokable, with absolutely no hint of stickiness or greasiness. It does not weigh hair down. It can be used on wet and/or dry hair.