Hello
I have one of those faces that are in between round and heart shaped and I prefer a a cream blush to a powder. It blends in a lot better and it leaves a slight glow that looks the way it should if you have just gone out for a run. Think of the place your cheeks usually go pink when you blush and apply your blusher to that area. Blusher is meant to look natural except when accompanied by bronzer or if you are going to a special event, then its ok to add a bit more product.