Firstly your shampoo is very important (there is a variety of products you can choose from like Dark & Lovely moisture shampoo, Motion conditioning shampoo and Ladine volumizing shampoo. The list is endless & lastly your styling aid plays a big role. One can choose from a volumizing mousse or gel depending on what finish you desire(can be a dry look or wet look finish) the best range that I would recommend will be the MIZANI volumizing range.