How to buy a blazer

Monday, 12 March 2012

How to buy a blazerA stylish man is always a winner. But you don’t need to stress too much; a simple blazor can do the trick for you. Here’s why and how to buy a blazer.

On a recent Tuesday evening, I dashed out of the office to attend a press event for the unveiling of a new men’s cologne. And since inaccessibility and coolness are directly related in Manhattan these days, I was forced to trek down to the Lower East Side’s uber-modern Thomson Hotel. The scene was typical: a cramped room, tuna tartare on taro chips and uncomfortable mingling with a motley crew of writers ranging from 20-something Williamsburg-y blogger girls to seasoned editors from Vogue and Elle. I was out of my element and aching to get home.

The Power Of A Blazer

Cocktail time couldn’t end soon enough, and I quickly planted myself behind said editors from Vogue and Elle to hear the marketing manager’s spiel. It wasn’t because I wanted to be with the cool kids but rather the seat was closest to the door for a quick exit should the tuna tartare become a problem. An hour or so later, the show was over, and I made a run for the gift bags. But before I could get my hands on an iPad case dripping in GGs, I found myself face-to-face with a seven-foot tall redhead from Elle Latin America. ‘All guys should dress like you,’ she said. I was somewhat startled. I mean, I had barely given myself a glance before splitting from my cube. And despite my day job, I rarely think of myself as a fashion plate. ‘That’s a really great blazer,’ she continued. Suddenly I was all ears for this unsolicited ego boost. But then, something more significant happened: I realised I was the only guy there who even bothered to toss on a blazer that brisk early winter evening. And in so doing, I had unknowingly unleashed its power.

In the days following my stamp of approval from the Amazonian Elle girl, I got to thinking about where that power is derived from. Sure, when it comes to blazers, I’ve espoused the season’s best bets and dos and don’ts dozens of times. But why would a blazer get me a second look?

Why You Need To Wear A Blazer

Reason No. 1: It’s masculine
The world’s most manly men (Tom Ford and David Beckham come to mind) are pretty much always in some sort of blazer, which is basically like an express ticket to Testosterone-ville. After all, the only reason people care about clothes in the first place is to attract other people so that they can take them off.

Reason No. 2: It hides doughnuts and pizza
A formfitting blazer can create a completely new silhouette for your body – even if you’ve been skipping the gym. Whether it’s love handles, a spare tire or flabby forearms, the clean lines of a blazer will instantly lean you out.

Reason No. 3: It plays well with others
The blazer is one of the few items of clothing in a man’s wardrobe that can work with anything from black tie to a T-shirt. In short, the possibilities are endless. Of course, just any old blazer isn’t going to get you laid, drop 5kgs or integrate seamlessly with a cummerbund.

How To Buy A Blazer part II >>

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  1. foreverGLAM

    Guys always look good in blazers

    7 years ago •

  1. Botes

    I’m a big fan of the blazer look, and ever so often he pics one up thats great with my outfit!!!

    7 years ago •

  1. Sam

    Blazers are always good to have. I’m trying to get my husband to wear them. Hold thumbs!

    7 years ago •

  1. Rochelle Stewart

    I think a blazer looks so classy on a guy, especialy when he dresses it down with a t-shirt and jeans.

    7 years ago •

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