Blondes know that their hair can sometimes look darker and duller than they would like. This is because any sediment or residue left on the hair shaft is more apparent in lighter shades of colour. The professionals behind the John Frieda® brand understand that to optimise shine for blonde hair, any dulling residues must be removed without stripping or drying the hair out. Whilst most shampoos cleanse the hair s surface dirt, oil and styling products, the John Frieda® Sheer Blonde® range goes beyond this to remove mineral deposits commonly found in even normal tap water. Blonde hair is immediately energised and uplifted to look its best and a bright and dazzling colour is revealed.
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