Having curly hair sometimes its difficult keeping it under control. I have tried mousse’s before and this one seems best by far. It does not thin out my hair as a styling gel would and if your hair is wet it almost dries it for you so you don’t have to run the towel over it, although using a differs after this makes my curls look amazing, more defined, often when your hair dries it loses the “wet look” and this mousse keeps it for me :) When they say 24 hour, they mean it! It holds over night. hope it never gets discontinued.