This is the most perfect lipstick ever created! The shades (when they are not sold out) are amazing, with great variety. It is long-lasting without drying out the lips and a beautiful subtle gloss. The ONLY complaint I have for this lipstick is that it has a tendency to get nicked by my family and friends, and therefore I have to keep buying more. It is clearly a well-loved product by both me and everyone around me.