This is definitely one of my favourite shampoos of all time. It smells great, you only use very little for a LOT of lather. I love the bottle because you can stand it on its head so you don’t struggle to get the last bit of shampoo out. I can definitely feel my hair being different than before. I have very fine hair and it used to be very flat, but now it feels a lot thicker and it looks like I have MORE hair, which is awesome. Who doesn’t want that! So far I am very happy with this product and I’m not likely to buy any other shampoo any time soon!