Years before there was a House of Swift, Bieber or Minaj, there was the House of Taylor. For many of us, Elizabeth Taylor lives on as Hollywood royalty who was synonymous with an extraordinary life lived wearing magnificent jewels, which undoubtedly inspired her iconic and bestselling fragrance White Diamonds. Over 20 years on the scent has generated over $1 billion in sales, making it the world’s bestselling celebrity fragrance.
It’s in fact this sweet smell of success that has led to the late actress’ biggest legacy – paving the way for stars to translate their fame into profit through their own signature scents.
www.elizabethtaylor.com
Beautysouthafrica.com is South Africa’s most comprehensive online beauty magazine and your pre-shop stop for product information and reviews. From the latest international make-up trends to the hottest new products on the market, we offer insights into the glamorous world of beauty.