Justin Bieber

Global phenomenon, singer song-writer Justin Bieber continues to take the pop music scene by storm. His massive musical success was the driving force behind his fragrance line. Justin is the first and only artist to have the number one celebrity brand at retail two years in a row, breaking new ground in the category.

Justin Bieber The Key EDP

Justin Bieber The Key EDP

Justin's new fragrance unlocks the next chapter of his story...

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