VO5 began as a conditioning hairdressing created by a chemist and a hairdresser Alberto in Culver City, CA. It was originally used to off-set the harsh conditions of Hollywood sound stages, and when purchase by Leonard Lavin in 1955, the company moved to Chicago and expanded to a full range of haircare.

Filter by Brand
Filter by Brand

Subscribe to our newsletter

Gatineau Defi Lift_300 x 250 1
Latest on Instagram