I love the formula of this product, especially the depth of the colour. It really does last many hours, although I wouldn’t say 24. It does fade in the centre of your lips after a few hours, and the product settles in the cracks of your lips. It applies very evenly and is super opaque. However, it is super drying! It leaves your lips tacky and almost chapping.
The colour range is brilliant, there are colours available for every skin tone. The packaging is like a normal lip gloss. I only like this product when used together with a lip balm, even then it is not the most moisturizing.