Even though this lip balm is very moisturizing, I don’t particularly love the smell. It’s very synthetic. I bought the I Love… Strawberries and Milkshake body lotion and shower smoothie, because it smells so insanely delicious, but the lip balm disappointed me. If smell isn’t a box you need your lip balm to tick, then go for it! The balm is moisturizing and I like the glossy sheen it leaves on your lips. Perfect to put over a lip stick.