Vitamin C has been one of the most Googled skincare ingredients in recent years1 and with over 6 billion views on TikTok for #VitaminC, it looks like the popularity of this glow-getting ingredient isn’t going anywhere.* It’s no surprise that the recently renovated Vitamin C range from The Body Shop has become of one the brand’s top-selling skincare lines.
This year, the brand introduces an all-new ‘intense’ moisturising format, the Vitamin C Glow Boosting Intense Moisturiser (R390.00). Featuring the same refreshing and citrussy scent of the wider Vitamin C range, this richer version of the cult-favourite Glow Boosting Moisturiser has been packed into a NEW, nourishing, whipped cream texture. After just one use of the Vitamin C Glow Boosting Intense Moisturiser, people found that their skin was instantly more radiant looking and felt replenished with moisture for 48 hours2. This is double the length of the existing Glow Boosting Moisturiser, making it the perfect pick for those with drier skin types. It’s specifically crafted to pair perfectly with The Body Shop’s Glow Revealing Serum to reveal your best-ever glow. The Body Shop’s Glow Revealing Serum is the star of the collection, boasting 10% vitamin C, and is one of the brand’s top 10 Most Loved products.
The Vitamin C Glow Boosting Intense Moisturiser replenishes skin with moisture and is clinically proven to help to reduce dark spots and boosts skin’s luminosity, for skin that looks more radiant with a more even tone and texture3. The formula is enriched with natural-origin vitamin C, derived from corn and sugar cane, bakuchiol and olive-derived squalane.
Many beauty fans will know the benefits of squalane; a hugely hydrating ingredient that mimics the natural oils found in our skin. Olive-derived squalane stands out as a superior alternative to traditional squalane methods for several compelling reasons. Most notably, its production uses sustainable and cruelty-free methods, as it relies on the by-products of the olive oil industry, minimizing waste and reducing the need for harvesting from shark liver oil or other animal sources. Traditional methods of formulating with squalane can be extremely unethical, sometimes involving the extraction of the ingredient from sharks. Since the brand’s inception, The Body Shop’s belief has always been that the beauty industry can exist without animal cruelty. The olive-derived squalane found in the brand’s formula is a perfectly natural and ethical squalane alternative that keeps the skin looking plump and hydrated without compromising on marine welfare.
How to build your routine:
- Start with Vitamin C Daily Glow Cleansing Polish (R210.00) to wash away the stressors of the day.
- Follow up with Vitamin C Glow Revealing Tonic (R360.00), using The Body Shop Reusable Cotton Pads to apply to face.
- Move into your target step using the 10% Vitamin C Glow-Revealing Serum (the perfect partner for the Intense Moisturiser – R485.00), and then the Vitamin C Eye Glow Serum (R345.00).
- Lock in your routine using the brand-new Vitamin C Glow Boosting Intense Moisturiser.
These steps can be repeated for night-time.
Shop the Vitamin C range here.
1. Vit C Skincare Insight/Predictions: https://www.astuteanalytica.com/industry-report/united-states-vitamin-c-skincare-market
2. Supported by clinical study of 24 women, 18-55 years old. As well as a user trial with 102 women between 25-45 years old.
3. Disclaimer: Clinically tested with 22 subjects, 45-65 years old.
This post was sponsored by The Body Shop.
1 comment
Lucretia
Skin routine is very important and also vitamin c very healthy for the skin