Eight Hour Cream has a new look and we’re loving it

Is there any product more iconic than Elizabeth Arden’s Eight Hour Cream? Chances are both your mom and your gran used it for dry elbows, sunburn, windburn, scrapes and abrasions, and that you love it just as much.

This year, the cult classic Eight Hour Cream celebrates its 88th anniversary (can you believe it?!) with a limited edition collaboration with muralist James Goldcrown. Best known for his Insta-famous #lovewall, Goldcrown is renowned for spreading a graffiti gospel of hope and positivity through his colourful heart-filled art. We need way more of this in our lives!

A little love can go a long way, so it makes perfect sense that Elizabeth Arden’s Eight Hour Cream, the beloved multitasking beauty balm, is celebrating its anniversary with the healing power of love. Introducing the Limited Edition Love Heals x Eight Hour® Collection.

“This collection is a daily testament to the healing power of love, one that you can carry with you everywhere,” says Goldcrown. “That’s something that we definitely need in the world right now, and these happiness-infused designs will spread the love to everyone who carries them.” And we couldn’t agree more. The design is fun and quirky, and we think it makes for a gorgeous gift.

Did you know that Eight Hour Cream Skin Protectant was created by Ms Arden herself? Legend has it that is healed a skinned knee in just eight hours – and this is where our beloved beauty got its name.

So why do we love this iconic cream so much? Because it has an infinite number of uses!

Skin: Relieves minor skin irritations, chapped, and dry skin, peeling or flaking due to minor burns, sunburn, windburn, scrapes and abrasions. It can also be applied as an after-sun product to calm sun-exposed skin and can be used to create a dewy afterglow on eyes, cheeks, lips, collarbones and legs.

Hair: Smoothes strands and moisturises dry ends.

Hands and feet: The ultimate dry cuticle and rough heel rescuer!

Get your Limited Edition Eight Hour Cream Skin Protectant for R299 and Eight Hour Cream Lip Protectant Stick SPF15 for R235 at selected department stores.