Some fragrances come and go, lasting but a few years on the market, while others go from strength to strength as time goes by. The reason why some fragrances stand the test of time, is because they are classic: They don’t date or “go out of fashion”. Women continue to wear them because they’re elegant and they convey the same messages and feelings of femininity, grace and sophistication that was originally intended.
Rochas Fragrances is an example of classic feminine scents that are as popular today as when they were created. The brand dates back to 1925, when Marcel Rochas established a couture house in Paris. A fashion brand with a difference, Rochas offered haute couture at affordable prices, something unheard of at the time. Mr Rochas’s slogan was “‘elegance, simplicity and youth”, and these qualities were carried through not just in his garments, but also in the brand’s fragrances.
Rochas fragrances were designed to reveal feminine features in all their facets. These scents were intended to submit to the women who wore them, becoming part of her personality without overshadowing it.
Dating back to 1943, Rochas fragrances are steeped in history and heritage, yet today, 80 years later, women are still drawn to the brand and these scents, which is a testament not only to the timelessness of their compositions, but also to the feelings they invoke for the women who wear them.
What can you expect from Rochas scents? Elegance, timelessness and femininity. They capture and celebrate the essence of what it means to be a woman.
Thanks to Dis-Chem, three of Rochas’s stand-out heritage fragrances are now available in SA. Femme, Madame Rochas and Byzance is available for purchase in selected Dis-Chem stores across the country.
Looking to spoil a special woman in your life with a timeless scent this upcoming festive season? We recommend:
Rochas Femme Eau de Toilette
Femme was inspired by the woman Marcel was madly in love with, Hélène Rochas, and is said to embody the essence of their passion and her femininity. The spicy fruity chypre with soft, velvety plum awakens intense sensuality. Mysterious feelings aroused by base notes of sandalwood, patchouli and vetiver, are stirred up by rose absolute, ylang and jasmine.
Madame Rochas Eau de Toilette
This is the scent that propelled Rochas to the number one status in the luxury perfume world in 1967. It is a great classic, aldehyde floral which pays tribute to elegance. The fragrance has fresh and delicate top notes, including neroli and aldehyde notes. At the heart you’ll find majestic white flowers (including jasmine) and at the base, bold amber and musk leave their lingering trail.
Rochas Byzance Eau de Parfum
Byzance plays into the whimsical side of women, offering an enchanting scent that’s both mysterious and sensual. This addictive oriental floral fragrance opens with notes of pear, bergamot and sweet neroli. The lustrous beginning gives way to a lush bouquet, where rose, freesia and heliotrope blossom. To add to the intensity of these mesmerising accords, the base notes of the composition unleash voluptuous vanilla absolute surrounded by blond woods and mellow musks.
These classic fragrances wear as comfortably in the office as they do on a date. Find them at one of these Dis-Chem stores:
Athol Oaklands | Canal Walk | Centurion Mall | Clearwater Mall | Diamond Pavilion | Eastgate | Fourways Mall | Hemmingways | I’langa Mall | Irene Link | Kathu Village Mall | Linksfield Neighbourhood | Menlyn Mall | Nicolway | Rosebank | Sandton City | Somerset Mall | Strubensvalley | Woodlands Boulevard
This post was sponsored by Rochas Fragrances.
One Response
I love Rochas Fragrances